![]() In fact, the biggest player in the online dating game, the Match Group (25% market share), actually comprises 45 brands including big names such as, OkCupid, and Tinder, each targeting a slightly different market segment. ![]() We are witnessing a significant shift in the dating app world towards niche dating apps.They need to sift out people who don’t like dogs from general dating apps. Dog lovers want to date others who will welcome and accept their dogs as part of their lives.
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